(This article originally appeared on TV[R]EV) Two or three years ago, when I’d talk to network executives about addressable advertising, it was like talking to the Three Little...
(This article originally appeared on TV[R]EV) I recently sat down with MadHive Founder and CEO Adam Helfgott to discuss his firm’s recent deals with Inscape and TEGNA, why...
(This article originally appeared on TV[R]EV) Last week, I sat down with William Wang, the Founder and CEO of VIZIO, one of the world’s largest manufacturers of television...
(This article originally appeared on TV[R]EV) Q&A with founder Bill Mobley Q: There’s a lot of change going on in the TV industry right now. Why do you...
(This article originally appeared on TV[R]EV) 50 million people get their local broadcast TV via TEGNA, a company that owns 49 stations in 41 markets across the U.S....