Internet Pop Culture Deems TikTok A Success, Here’s Why
Internet pop culture writers are a constant barometer for what's trending in social media, and by the looks of it, nothing is hotter right now than TikTok. Search...
Digital Video
Facebook’s Inflated Views, The History, The Shared Blame
Last week, The Hollywood Reporter revealed a proposed settlement which would see Facebook pay $40 million to resolve claims from several ad agencies that the social media giant...
This Week’s Top Esports Videos: Fortnite, Dota 2 and Counter-Strike
Esports is in the midst of a full-fledged cultural takeover, with more than 645 million fans worldwide. From immersive IRL events and competitions to digital content, audiences can’t...
Marvel Movie/TV Interconnectivity Will Be Uncharted Territory
(This piece originally appeared on TV[R]EV) Watching Avengers: Endgame again last night reminded me of the lofty goals ahead for Marvel as its lauded cinematic universe (the MCU)...
Will Smith Key to Showing Fans ‘A Whole New World’ Through Social Video
Disney’s live-action "Aladdin" release this month received plenty of social video conversation -- well over a billion views since the first trailer dropped on March 12 -- but...
FloSports, Sinclair Deals Preview Possible Future for (Most) Sports Content
(the following originally appeared on TV[R]EV) The past week has seen two pretty important happenings in the world of sports content. First was Sinclair’s $10.6 billion RSN buy, which...
No Wonder Networks Are Participating In NewFronts, This Chart Says It All
Digital didn’t kill the radio star. It just compelled radio production and distribution to innovate how it marketed radio stars into new formats and platforms. As has been...