NBA Audiences Tune in for Local Teams
Who watched the NBA’s Conference Finals this year? Plenty of folks around the country -- but with one Canadian team (the Toronto Raptors), two smaller markets (Milwaukee Bucks...
Sports
College Sports Success Continues to be Decided by TV Revenues
College sports have been staring down the changing dynamics of TV for some time. And while the top teams and conferences that drive most of the revenue around...
ESPN’s Online Video Presence Grows Toward its Broadcast Dominance
(data via video measurement company Tubular Labs, April 2019) ESPN’s status as TV’s largest sports broadcast rights-holder in the U.S. hasn’t been in question for decades. But in...
Flowers Bloom on Fox News, ESPN?
With spring in full swing, and leading up to Mother’s Day (May 12), flower ads have been everywhere on television. Looking at the last two weeks -- April...
FloSports, Sinclair Deals Preview Possible Future for (Most) Sports Content
(the following originally appeared on TV[R]EV) The past week has seen two pretty important happenings in the world of sports content. First was Sinclair’s $10.6 billion RSN buy, which...
NBC Sports Owns Kentucky Derby Video Content
NBC has been the home of the Kentucky Derby since 2001, and as a result, has owned and expanded on the conversation surrounding the historic horse race since....
Tiger Win Brings Strong Ratings and Higher Ad Revenue
TV advertising revenue for the entire event on CBS and ESPN was estimated to have risen 40% over the year before, with $34.1 million, according to iSpot.tv. CBS...